Chapter 108 Live Streaming and Video Platforms

Liu Liang was very certain that other live streaming platforms would also receive the same information around the same time: Boss Pei's establishment of Rabbit Tail Live would not directly compete with them.

Liu Liang and these live streaming platforms were old rivals after all, and they knew each other inside and out.

And based on Liu Liang's understanding of Boss Pei, this was most likely true.

Because Boss Pei had always been an upright person, relying mainly on open strategies in business and rarely using deception to deal with competitors.

Of course, Boss Pei would sometimes mislead competitors tactically, but even then, he wouldn't deceive or lie. Instead, he would use a more sophisticated method, such as using rhetoric and "partial truths" to divert his opponents' attention elsewhere.

Liu Liang felt that most other live streaming platforms would be relieved after hearing Boss Pei's words and would no longer delve into the matter.

Taken literally, Rabbit Tail Live seemed to be creating a knowledge-based live streaming platform, similar to online courses.

If they adopted this model, it would be equivalent to offering paid knowledge content. For example, a series of courses by a certain professor, the first half being free and the second half being paid. In this way, as long as the audience was large enough, they could generate a decent income.

Following this line of thought, Rabbit Tail Live's main competitors would be websites that sell online courses and paid knowledge, rather than other live streaming platforms.

Liu Liang subconsciously thought so too.

But after dealing with Zhang Yuan for a long time and hearing about some of Boss Pei's deeds, Liu Liang suddenly felt that his thinking was a bit too superficial.

Although it all seemed very reasonable, Boss Pei's behavior being so reasonable was the biggest unreasonableness of all!

Everyone knew that Boss Pei would inevitably engage in a series of unconventional behaviors when he first entered a new field. Whether it was food delivery, internet cafes, or gyms, it was all the same.

All of Boss Pei's business behaviors were unexpected yet logical. In other words, the business behaviors when first entering a new field were perplexing, and only after the model succeeded did people suddenly realize what he was doing.

In contrast, this time, Boss Pei's entry into the live streaming platform, although seemingly unexpected on the surface, didn't have that truly shocking effect.

Could this mean... Boss Pei's true business model was hidden beneath Rabbit Tail Live? Was the current state of Rabbit Tail Live just a smokescreen?

The more Liu Liang thought about it, the more he felt that something was wrong.

The heads of other live streaming platforms probably hadn't thought as much as he had, but Liu Liang was probably a bit too stressed from work, and he tended to overthink things.

But once he started thinking, he couldn't stop!

"If Boss Pei only wanted to create a paid knowledge platform, then why did he have to make it a live streaming platform and call it xx Live? He could have created an online course platform and a video collection like other websites!"

"Boss Pei said that it wouldn't directly compete with our platforms, so... does that imply that it will create indirect competition?"

"Boss Pei must believe in the future of live streaming platforms to enter the market, and simply creating a paid knowledge platform is definitely not his ultimate goal, so what exactly is his ultimate goal?"

Liu Liang hurriedly opened the Rabbit Tail Live website on his computer to study it carefully.

The interface was very simple, and the content of the live streams was also very basic. No matter how he looked at it, it was just a platform that had just started, and there didn't seem to be anything special about it.

Suddenly, Liu Liang noticed a distinctive feature: all of Rabbit Tail Live's streamers' live streaming rooms were also their personal channels. In other words, live streaming and videos seemed to be a two-in-one arrangement!

Although these streamers' personal channels didn't have any videos uploaded yet, as long as one used a little imagination, one could imagine these channels being filled with videos in the future.

Obviously, Rabbit Tail Live, created by Boss Pei, wasn't simply a live streaming platform. It was more like a combination of a live streaming and video platform!

Compared to traditional live streaming platforms, Rabbit Tail Live would have a large amount of rich and concise video content that could be repeatedly watched after being screened.

Compared to traditional video platforms, Rabbit Tail Live's video section was more streamlined, and the content pushed would revolve around the live streaming content that the audience had watched. At the same time, the combination of the streamer and up-loader identities would make it easier to increase audience loyalty.

Taking into account the vast amount of resources that Tengda had at its disposal, once Rabbit Tail Live could be promoted, it might develop rapidly and snowball, having a huge impact on all live streaming platforms, and even video websites like Aili Island!

It should be known that Aili Island's website only truly rose to prominence in the past two years. Boss Pei had already created so many business opportunities, who knew if he would come from behind?

Liu Liang couldn't help but suddenly realize: "This kind of pattern is more in line with Boss Pei's vision!"

"Could it be that Boss Pei sees the future development trend as the integration of live streaming platforms, video websites, and even short video platforms?"

"That's why he's forcefully entering the live streaming circle?"

"At the same time, in order to reassure us live streaming platforms, Boss Pei deliberately released false information, saying that Rabbit Tail Live wouldn't directly compete with us, so that we would lower our guard."

"This statement is indeed correct, but only in the early and mid-stages! Once Rabbit Tail Live develops rapidly and reaches a certain scale, it will inevitably have a huge impact on all live streaming platforms and even video websites. At that time, even if Boss Pei doesn't intend to compete with us, we will definitely be in a bad situation!"

The more Liu Liang thought about it, the more panicked he became.

Although this idea seemed absurd, which of Boss Pei's previous actions hadn't been absurd?

The more absurd it was, the more it seemed like something that Boss Pei would do!

Liu Liang had been worried sick recently about ZZ Live competing with other live streaming platforms, and his mentality was already very unstable. Now that Boss Pei had suddenly intervened, how could he not overthink things?

"What should I do? I can't just sit around and wait for death, can I?"

"Hmm... otherwise, we'll do the same thing!"

Liu Liang suddenly had an idea.

ZZ Live could also do this kind of function!

It was nothing more than making all the streamers' spaces into their personal channels on the basis of the existing live streaming platform, and then updating the streamers' live streaming recordings on them!

This function shouldn't be too difficult to implement.

The only problem was that no one would watch the recordings. After all, most live streams are relatively casual, not as concise as videos. If it was a recording, the fun would decrease sharply.

"Boss Pei must have considered this problem as well. So, what will Boss Pei do..."

"Hire a group of people to edit videos specifically for these streamers?"

"Yeah, that's probably it!"

It would definitely be unrealistic to let streamers edit their own videos, after all, the streamers have to be busy with live streaming and don't have much time, and the editing skills of most streamers are not very good.

Artificial intelligence automatic editing? The technology hasn't developed to that level yet, and it's unlikely in our lifetime.

Then the only solution is to specifically recruit a group of people and have them help edit these videos.

But this involves a key issue: there are so many streamers, and even if only the top streamers are equipped with dedicated editors, it would definitely not be a small number. Even if each person is paid several thousand yuan a month, assuming that only the top 100 streamers are equipped with dedicated editors, it would cost hundreds of thousands each month, and if some performance bonuses are added, it would easily exceed one million.

After all, if you want good results, you have to spend money to find editors with excellent skills. And these talents have a wide range of job opportunities, and the salary level is generally not low. It is absolutely impossible to hire them without spending a lot of money.

But Liu Liang thought for a moment and felt that this money was very worthwhile.

Spend millions of yuan each month to bet on the future.

And it's the future that Boss Pei sees.

Thinking of this, Liu Liang immediately called his subordinates and asked them to come to his office.

"Develop a new feature, quickly!"

...

...

February 28th, Tuesday.

Rabbit Tail Live.

Ma Yang was in a good mood.

Yesterday, Rabbit Tail Live released its promotional video and officially went online. From the official launch yesterday to now, Rabbit Tail Live has not experienced any lag or disconnection, and the barrage atmosphere is very good, so the viewing experience is very good.

Of course, this is not surprising, after all, he spent a lot of money to buy bandwidth, and the actual number of viewers brought in is far less than the website's carrying capacity limit. It would be strange if it still lagged.

Many live streaming websites have made such mistakes. They go online with great fanfare, and several newly recruited big streamers start broadcasting at the same time, trying to create the illusion that the website is very popular. As a result, they never expected that too many viewers would pour in instantly, and the website's bandwidth would not be enough, resulting in a lag that was so bad that no live stream could be watched.

As a result, the viewers who were painstakingly attracted were angered and ran away, spitting on the website as they left, making it not worth the effort.

But Rabbit Tail Live would not encounter such problems at all.

Not only on the first day of launch, but probably for a long time in the future, the bandwidth will not be fully occupied...

Although there are still young scholars and lecturers live streaming today, the popularity has obviously plummeted. This is the same as Pei Qian's estimate. When the website was first launched, many people were just there to watch the excitement. After the popularity passed, only a small portion of the knowledge would remain.

However, starting today, some freelance streamers have joined. Because Rabbit Tail Live has extremely lax restrictions on streamers, many people see a new live streaming platform and think that this will be their opportunity, so they come to try it out if conditions permit.

Ma Yang never looks at those complex data. For him, as long as the live streaming website doesn't lag, that's all that matters.

At this moment, Chen Yufeng walked over in a bit of a hurry.

"Boss Ma, there's something I need to report to you."

"I just got news from Waiwai Live that several websites seem to be working on new features to integrate live streaming and recorded videos, which is to copy Rabbit Tail Live's model!"

Ma Yang was stunned for a moment: "Uh... and then?"

Chen Yufeng raised his eyebrows: "Of course it's not good! These live streaming platforms have a first-mover advantage, mastering a large number of streamers and viewers. If they blindly follow Rabbit Tail Live's operating model, it will definitely seriously squeeze our living space!"

Only then did Ma Yang understand and nodded suddenly: "I see, so according to what you said, the situation is very serious! What should we do?"

Chen Yufeng shook his head slightly: "This matter is not easy to handle. This kind of model does not have a patent, and other live streaming platforms can do it if they want to. Otherwise... let's ask Boss Pei for instructions!"

Ma Yang was a little unhappy: "Always asking Brother Qian for instructions makes us seem like we're all useless, unable to solve any problems."

"Let's think of a way ourselves first!"

Ma Yang and Chen Yufeng stared at each other for five minutes.

Ma Yang picked up the phone: "Forget it, I can't think of anything. Let's ask Brother Qian what to do."