Qing Shan Qu Zui
Chapter 1207 Deconstructing "Eternal Reincarnation"!
Hearing Meng Chang's straightforward answer, Pei Qian was a bit surprised and delighted.
"Oh, this young man is quite confident!"
Judging by Meng Chang's expression, it wasn't just blind confidence; he seemed to have a well-thought-out plan.
Pei Qian asked, "Do you have a general plan?"
Meng Chang nodded. "Yes, I've been thinking about it for the past few days, and I already have some ideas. I'll go to the game department later and discuss it with the project's lead designer, as I need their cooperation."
Pei Qian nodded in satisfaction.
"Good, Meng Chang is becoming more and more reliable!"
Before, he passively accepted tasks and relied on fate to create promotional plans, his bonus at the end of the month entirely dependent on luck.
Now, he proactively anticipated tasks and planned promotional schemes in advance, earning his bonus at the end of the month through genuine skill.
"Not bad, this spirit of constantly fighting against fate has my flair."
"I didn't waste my effort in training him!"
"Alright, I won't ask about the specific details yet; just go ahead and do it."
"The head of the game department has just been replaced, but don't worry about it. Just say what you need to say. After all, I've already issued a notice requiring all departments to unconditionally cooperate with your promotional plans."
Meng Chang nodded. "Thank you, Boss Pei."
"Then I'll go get to work."
Pei Qian nodded. "Go ahead. You can always come to me if you encounter any problems."
"By the way, don't forget what I told you to do."
Meng Chang quickly nodded. "About Young Master Tian, right? I definitely won't forget."
After Meng Chang left, Pei Qian felt a little better.
His training of Meng Chang had finally succeeded.
Although something went wrong with the Morning Dew game platform, indicating that Meng Chang's reverse-promotion methods still had certain loopholes and problems, it was just a coincidence, and Meng Chang still had room to grow.
Letting Meng Chang continue to be in charge of several projects and honing his skills would definitely reduce the occurrence of such mishaps!
Pei Qian temporarily stopped dwelling on this issue and turned to think about how to salvage the Morning Dew game platform.
"Ugh, I'm going to waste a lot of brain cells again."
...
After leaving Boss Pei's office, Meng Chang went straight to the Tengda Games Department upstairs.
While waiting for the elevator, Meng Chang began to ponder Boss Pei's instructions regarding "Young Master Tian."
"Boss Pei is right; my use of the final step of the Pei-style publicity method was indeed a bit lacking in consideration."
"Mainly because the risk this time was too great; it wasn't very stable."
"After all, Young Master Tian is a new account, and the persona hasn't really been established yet; it's too thin."
"If it weren't for Qiao Laoshi's repost, this video might have been buried directly." (Qiao Laoshi: Literally Old Teacher Qiao)
"To ensure stability in the future, I have to build Young Master Tian's account into one with the same level of influence as 'Qiao Laoshi.' It needs to have a unique style, be easily recognizable, and have a dedicated fan base."
"Hmm... This is a very long-term task, but I can't be lazy."
Meng Chang reflected carefully on Boss Pei's words, and he increasingly felt that hidden dangers lurked behind this success.
The exposure of the new account was still too low. Without Qiao Laoshi's repost, Young Master Tian's video would most likely have been buried.
Even with Qiao Laoshi's repost, there was still a chance of the video being buried.
Therefore, if he wanted to control the situation freely and 100% reliably ignite the heat that he had buried beforehand, he had to build Young Master Tian into an influential account, not only by continuously producing high-quality content but also by establishing a specific persona, character, and area of expertise, while maintaining a certain level of sophistication but also being relatable.
"Ah, the Pei-style publicity method is indeed profound. I even thought I had mastered 70% or 80% of it before, but now it seems that I was blindly confident."
"Indeed, as Boss Pei said, I have to think carefully about what kind of person Young Master Tian is and delve deeper."
"Moreover, this matter is urgent and cannot be delayed. After all, the next time I use Young Master Tian's account to post a video, I might not be so lucky."
While thinking, Meng Chang arrived at the Tengda Games Department.
He knew Hu Xianbin and Min Jingchao, but Hu Xianbin was clearly not there.
Hu Xianbin had gone on vacation; everyone knew that.
So, Meng Chang found Min Jingchao and asked who the new lead designer of *Eternal Reincarnation* was.
Min Jingchao pointed. "That's him, the original novel author, Yu Fei."
The original novel author?
Although Meng Chang had been at Tengda for a while and had seen many bizarre operations, this operation of directly promoting the novel author to lead designer still surprised him.
However, Meng Chang quickly regained his composure and went to Yu Fei's side.
At this time, Yu Fei was happily waiting to hand over his duties.
He calculated the days and realized that Hu Xianbin would be back from his one-month vacation soon.
"Li Yada is lying; it doesn't need two months of replacement! It's clearly just one month."
"Won't I be able to leave as soon as Hu Xianbin comes back?"
Yu Fei was apprehensive and cautious when he first became the lead designer.
The lead designer of the Tengda Games Department was not something to be trifled with!
He was worried that he wouldn't be able to handle it and that he would be busy every day, but he didn't expect things to go much smoother than he had imagined.
Hu Xianbin had already arranged all the work before he left, and Boss Pei had also finalized the overall framework of the gameplay. Even if subsequent work needed to be modified, it would only involve changing the game's plot, flow, and details of various scenes and monsters.
These were not difficult for Yu Fei, after all, he knew the plot too well.
Moreover, he only needed to make decisions, and the other designers would naturally do the work, without him having to do it himself.
Yu Fei even had the illusion that "being a Tengda leader is so easy."
Of course, he quickly came to his senses. This was only because Hu Xianbin and Boss Pei had designed the game in advance, and he was just filling in. It would be completely impossible if he had to design it from scratch.
For Yu Fei, it was already a pleasant surprise that he had been filling in for nearly a month without any major problems. He should quickly hand over his work after Hu Xianbin returned and then go back to happily writing his novel.
While lost in thought, he looked up and saw Meng Chang.
"Yu Fei? Hello, I'm Meng Chang from the Advertising and Publicity Department. I want to discuss the promotional arrangements for *Eternal Reincarnation* with you. Some details of the plan require the cooperation of the game department."
Yu Fei nodded and then shook his head.
"Ah, cooperate, of course, cooperate."
"But... I'm just filling in, and I'll be handing over my work in a few days. Why don't you wait a little longer and talk to Hu Xianbin directly when he comes back in a couple of days?"
Yu Fei's idea was to save Meng Chang some trouble.
Even if the plan could be finalized now, wouldn't he have to communicate with Hu Xianbin again when he came back? It would unnecessarily increase communication costs and be a bit of a waste.
Meng Chang's expression was serious. "No, this matter is urgent. I've arranged the time for each part of the promotional plan, and I can't wait."
Yu Fei considered it and had to nod. "Alright, then I'll listen to the general plan first and hand it over to Hu Xianbin later."
The two came to the meeting room.
Although Yu Fei had only been in charge of the department for a month, he still knew a lot of the basic knowledge required of a Tengda leader.
Min Jingchao had taught him everything.
As a leader, there were several principles, such as, doing his best to cooperate with requests from other departments, seriously implementing Boss Pei's orders without asking too many questions, but trying to figure out the real intentions behind them, and so on.
Therefore, after Meng Chang proposed to formulate a promotional plan for *Eternal Reincarnation*, Yu Fei didn't think much about it and planned to fully cooperate, leaving all the work in this area to Meng Chang.
He could just hand it over to Hu Xianbin when he came back.
So, this was just a formality.
Meng Chang was well-prepared, having conducted a large amount of detailed research on *Is There a Shore* and *Eternal Reincarnation* and having thoroughly gone through the Pei-style publicity method. It could be said that he was very confident.
However, he still needed Yu Fei's cooperation in the specific implementation process.
Meng Chang said, "As far as I know, the main changes in *Eternal Reincarnation* as DLC of *Is There a Shore* are in the combat system, right?"
"So, at the current progress, what stage have the modification of scenes and monsters and the redo of the combat system reached?"
Yu Fei answered truthfully, "These two are being done simultaneously, by different designers. Overall, the modification of scenes and monsters is faster, after all, it's using existing resources."
"The progress of the combat system is also not bad. The initial version of the design has been completed, but some details still need to be refined repeatedly."
"According to the normal progress, the modification of scenes and monsters can be completed by the middle of the month, and the combat system can be 80% completed. It's playable, but the experience is not so smooth. It should be fully completed by the end of the month."
Meng Chang nodded; this was consistent with his plan.
"My promotional plan has certain requirements for the release rules of this DLC. Simply put, it needs to be released in parts."
Yu Fei was stunned. "Released in parts?"
Although Yu Fei was a novel author, he was also a gamer, and he knew some basic common sense.
How could a game's DLC be released in parts?
Wasn't everything updated all at once?
Even some mobile games update versions all at once; he had never heard of squeezing them out little by little.
Meng Chang nodded. "Yes, I know this is not in line with tradition, but it's for the needs of publicity work."
"Simply put, the release of this DLC, *Eternal Reincarnation*, will be divided into four parts, or four stages. Starting this week, we will update a portion of the content every weekend and mark the current percentage of the update."
"This week, we will update about one-third of the DLC's scenes, monsters, and weapons; next week and the week after next, we will update the remaining content respectively."
"By the end of the month, we will update the DLC's combat system and plot-related content."
"Every time we update a part, we will explain to the players the progress of the DLC update, from 25% to 50%, then to 75% and 100%."
"According to Boss Pei's requirements, *Eternal Reincarnation* will be a prerequisite for *Is There a Shore*. You need to buy *Eternal Reincarnation* first before you can buy *Is There a Shore*."
"Therefore, we need to adopt a pre-order method to allow players to pay in advance. After the players pre-order, in the first three stages, we will update these contents into *Is There a Shore* and let players experience them freely."
"After the fourth part is updated, that is, after the entire DLC content is updated, the DLC will be separated from the main body, and players can purchase the content of *Eternal Reincarnation* separately, and then they can buy *Is There a Shore*, just as Boss Pei requested."
This rule was more complicated, but fortunately, Yu Fei's comprehension ability was not bad, and he understood it after careful consideration.
But he was even more puzzled.
"Then doesn't that mean we have to release four different update packages?" Yu Fei said, "This increases a lot of workload for no reason."
Meng Chang nodded. "I know, that's why I need your cooperation."
"The workload has indeed increased, but it's worth it in order to achieve a better publicity effect."
Yu Fei considered for a moment.
Meng Chang's plan seemed to be only dividing the DLC content into four parts: scenes and monsters were divided into three parts, and the last part was the combat system and plot.
It sounded simple, but it was actually quite troublesome to implement.
For example, how should different scenes be divided? Where should they be divided? How to ensure the gaming experience after the division? These were all issues that Yu Fei needed to consider.
But then he thought, "Just do what I'm told."
Hu Xianbin hadn't returned yet, and since he was the acting lead designer, he could only be responsible for these tasks himself.
He thought about it and said, "I can do this, but I may not be able to divide it so perfectly, which may affect the player's gaming experience."
Meng Chang smiled slightly. "That doesn't matter at all!"
"Whether the first few parts affect the gaming experience has no essential impact on the publicity plan. You can split them boldly."
"I'll take responsibility if anything happens."
Seeing that Meng Chang had said so, Yu Fei couldn't refuse and had to nod. "Okay, then I'll stand guard at my last post and do my best!"