Qing Shan Qu Zui
Chapter 1076 Mass Purchase of Smart Fitness Clothes Drying Racks! (Makeup Chapter)
When the Managed Gym first started, the results were very poor, and it kept losing money. Many nearly bankrupt gyms transferred their storefronts to the Managed Gym. Those bosses even thought they had found a sucker to take over and were secretly pleased with themselves.
But soon, the Managed Gym soared, and now they have opened branches in super-tier cities like Beijing, Shanghai, and Guangzhou!
Other gyms wanted to learn this model, but they couldn't!
The Managed Gym's screening of users is very strict, and it is also equipped with Moyu Waimai's fitness meals. The reason why customers there can tolerate such harsh conditions is because the Managed Gym already has an excellent reputation. Everyone knows that it works well, so they grit their teeth and persevere.
This is a virtuous cycle.
If other gyms did the same, they would definitely die without even knowing how they died.
So Che Rong stopped paying attention to the Managed Gym's affairs later on, after all, this model can only be pulled off by Tengda.
But now, judging from President Li's meaning, he clearly wants to make a fuss about this Smart Fitness Clothes Drying Rack?
Although Li is the one putting up the money, if something really goes wrong, the risk will be shared by both sides.
After buying the Smart Fitness Clothes Drying Rack, they still have to find a place to put it, which means that some of the other fitness equipment will have to be cleared out, and the layout of the entire gym will need to be rearranged.
If this thing takes up space and no one uses it, and some of the original equipment has also been cleared out, then for ordinary customers, the fitness experience will actually decline.
Given Xingniao Fitness's current state, if something like this were to happen, it would basically be on its last legs.
Li Shi saw Che Rong's hesitation.
"President Che, think carefully, what advantages does Xingniao Fitness have compared to other chain gyms? None at all!"
"Relying solely on price wars is a dead end. Gyms are cutting prices and engaging in internal strife, and the end result is that they will all close down."
"Now, the Smart Fitness Clothes Drying Rack has risks, but it also has opportunities. The treatment received by the first person to eat a crab and the second person to eat a crab are completely different!"
"Although there are also Smart Fitness Clothes Drying Racks in the Managed Gym, the members that the Managed Gym can accommodate are strictly limited. The demand for using the Smart Fitness Clothes Drying Rack cannot be fully met."
"As for buying one yourself... this equipment takes up a lot of space, and the price is not cheap. Although there is a moving service, many people will buy it, and many people will not."
"Those who are neither members of the Managed Gym nor want to buy a Smart Fitness Clothes Drying Rack themselves, aren't these the perfect target customer group?"
"Now that other chain gyms are still slow to catch on, if Xingniao Fitness can take the lead in launching an 'interactive fitness area' based on the Smart Fitness Clothes Drying Rack, and use this as a topic for promotion and discussion, successfully capturing this target user group, it will inevitably bring a very high level of awareness to Xingniao Fitness and seize the opportunity among a group of gyms!"
"Even if other gyms follow suit, Xingniao Fitness, as the first gym to launch a similar model, will definitely gain something!"
"Moreover..."
Li Shi paused and lowered his voice, "Given my relationship with Tengda, I can also guarantee that the Smart Fitness Clothes Drying Rack will be supplied to you first."
"As far as I know, the Smart Fitness Clothes Drying Rack is in a state of gradual shortage due to the limited production capacity of the OEM factory."
"So, buying online is definitely not going to work."
"I know Chang You, the person in charge of Outu Technology. As long as I come forward to discuss business procurement with him, I can get the OEM factory to increase production capacity and purchase in bulk. And in the early stage, when production capacity is limited, only we can get the goods, and no other gyms can!"
"This situation will not last long, and other gyms will definitely receive the goods one after another. But even if our leading advantage is only two or three months, it will be enough, because by that time, we will have already sold a large number of gym memberships and attracted a large number of customers!"
"President Che, you have to consider this matter carefully. If you don't participate, I will still go to other gyms."
For Li Shi, Xingniao Fitness is his first choice.
Although there are also several other chain gyms in Jingzhou, they are basically national in nature, and their headquarters may be in Beijing, Shanghai, or other large cities, making cooperation less smooth.
And the local small gyms in Jingzhou are too small in scale to accommodate several Smart Fitness Clothes Drying Racks and cannot be developed.
Xingniao Fitness is a local gym in Jingzhou, with a scale that is neither too large nor too small. It is easier to control the initiative when discussing cooperation with Che Rong, and the development prospects are also better.
It was precisely because of the opportunity of the Smart Fitness Clothes Drying Rack, and all aspects of the conditions were very suitable, that Li Shi finally decided to invest in Xingniao Fitness.
Li Shi felt that he had been drinking President Pei's soup all along, so naturally he had to pull others to drink some of his own soup. Many hands make light work!
Of course, if Che Rong insisted on refusing, Li Shi would have no choice but to find someone else.
Che Rong lowered his head and pondered, obviously moved by Li Shi.
Everyone knows that the only investment myth in Jingzhou is President Pei. And close behind is President Li of Fuhui Capital.
President Li follows President Pei in investing, and the success rate and return rate are extremely high. Basically, any project that President Li is optimistic about and is related to Tengda can be successful.
Moreover, President Li's friendship with President Pei also makes this plan more secure.
If he can indirectly get on Tengda's bandwagon through President Li, what difficulty would there be in revitalizing Xingniao Fitness?
Although President Li's plan has certain risks, it is not worth mentioning compared to the benefits.
Worth a try!
Thinking of this, Che Rong nodded: "Okay, President Li, I accept this condition!"
"I will open up an 'interactive fitness area' in all gyms, arrange all Smart Fitness Clothes Drying Racks, and assign two special fitness coaches to keep an eye on them and guide members in using the equipment."
"Then we will promote this and let people who want to play Fitness Battle come here to get a membership card!"
"As for the equipment procurement, I'll leave it to you, President Li!"
Li Shi nodded with a smile: "Don't worry, I'll contact Chang You of Outu Technology directly, and then get the goods directly from the manufacturer and send them over as soon as possible!"
Compared to small online orders, this kind of gym procurement is hundreds of pieces of equipment at once, and Chang You has no reason to refuse.
Xingniao Fitness has more than a dozen stores, and each store purchases ten units, so the first batch will be more than one hundred units.
And this is just the first batch of procurement, and there will be more in the future.
Once it is found that this model is feasible and the response is enthusiastic, Li Shi will naturally continue to increase investment, or use other methods to raise funds, so that Xingniao Fitness can continue to quickly open branches and spread this model in the short term.
While bringing a large number of orders to Outu Technology, it also allows Xingniao Fitness to quickly expand by snatching customers from other chain gyms!
So the final result is a win-win-win for Tengda, Xingniao Fitness, and Fuhui Capital. Wouldn't that be wonderful?
Moreover, Li Shi felt that he could also consider talking to Shang Yang Games to provide a little benefit to customers who use the Smart Fitness Clothes Drying Rack at Xingniao Fitness in the early stage.
Just like the free skins of GOG cooperative internet cafes, allow customers to use some free clothing when playing *Fitness Battle* at Xingniao Fitness, or give some tokens or the like.
Even when opening new stores, you can create a *Fitness Battle* themed store, customize several life-size statues of characters in the game, and arrange a fitness scene similar to the one in the game, which can attract customers even more.
Of course, Li Shi always remembered that the premise of getting Tengda's benefits must be to leave the bulk of the profits to Tengda.
Therefore, the new stores of Xingniao Fitness will definitely try to stagger the locations with the Managed Gym, help the Managed Gym to grab the business of other chain gyms, and even advertise for Tengda's industries in their own gyms, and strive to be a good little brother.
Moreover, Li Shi also knew very well that President Pei hated scalpers the most, so he chose to go directly to Chang You to get the goods directly from the OEM factory, and open another production line, which would not affect the original stock of the Smart Fitness Clothes Drying Rack.
In this way, it will neither cause a shortage of goods and benefit the scalpers, nor can it get the products in large quantities and open up Xingniao Fitness's "interactive fitness area" as soon as possible to seize the opportunity.
With his understanding of President Pei, Li Shi made the whole plan seamless.
After reviewing it, he felt that the chances of success were very high!
Li Shi and Che Rong finalized the details and formally reached a cooperation, rubbing their hands and preparing to make a big splash!