Chapter 143 Spending Money Wisely

He Desheng hesitated for a moment, "President Pei... if we take the money earned from selling those profitable companies and invest it in the companies behind, what about the money to continue investing in the loss-making companies?"

Pei Qian said, "I'll take care of it."

He Desheng nodded, "Okay, President Pei."

He Desheng didn't ask any further questions. President Pei had set this rule long ago. Although it seemed very unreasonable, it still had to be firmly implemented.

For Pei Qian, this was how he could ensure that the funds on hand were quickly consumed.

The DLCs of these two games sold very well, and it looked like another windfall was coming. Using them to fill the hole was really perfect.

It's just... who should he fill it for?

Pei Qian looked around. These five silent companies seemed to be the best choice, but the problem was... they still had a lot of funds in their accounts.

It was normal to think about it. The reason they were silent was because they were reluctant to spend money on marketing, right? If they were willing to spend money, there would have been some activity long ago.

President Pei had to think carefully before giving money to such companies.

You spend money so slowly, what's the point of having you?

Therefore, he still had to screen from those companies that could spend money.

"Which of these companies spends money the fastest?" Pei Qian asked.

He Desheng immediately replied, "Of course, it's Meng Chang's Cold Noodles Girl."

Pei Qian continued to ask, "What is the specific operating situation over there?"

He Desheng thought for a while and said, "I went to the capital once, and I also went to the store to eat grilled cold noodles. How should I put it... the current situation of the store is quite popular."

"When I went there, there was a long queue outside the store. It looked like the business was good, and some online media seemed to have reported it."

"However, some of these reports were done by spending money to find people, because a large part of Cold Noodles Girl's marketing expenses were spent on this. It's hard to say exactly how much of the queue is real."

"However... the taste of the food is okay, about the same as ordinary mid-to-high-end noodle restaurants, but the environment, quality, and sense of ritual will be better. The prices of the current signature dishes are somewhat subsidized."

"What is certain is that a large part of these people in line are real customers who came because of their reputation, but not all of them are real."

Pei Qian: "Food subsidies?"

He Desheng nodded: "Yes, for example, the Gold Medal Grilled Cold Noodles, which actually sells for a loss of one or two yuan. Because the raw materials used are the most expensive in the supply chain, coupled with labor and transportation costs, there is no profit margin."

"Of course, whether customers can taste it is another matter..."

"According to Meng Chang, this is called 'using a point to drive the surface'. That is to make the price-performance ratio of some signature products very high, using the best raw materials, and then subsidizing the price to lower the selling price, so that customers feel that these signature products are absolutely worth the money, so that they can increase their popularity and expand their market share more quickly."

"And the money for these subsidies can be earned back by launching new dishes later."

"However, it is still very difficult to rely on launching new dishes to make money in the short term, almost impossible."

"Therefore, the combination of various expenses makes the Cold Noodles Girl project spend money very quickly. Of course, the popularity has also risen the fastest."

"Hmm..." Pei Qian fell into deep thought.

He had heard about this Cold Noodles Girl many times. Just from what he had heard and seen, he already knew a lot about the project.

It had to be said that this Meng Chang was good at spending money. Other companies were careful and meticulous with their investments, planning to spend two or three million over half a year or a year, but this Meng Chang dared to work hard towards the goal of spending it all in more than a month.

For Pei Qian, this was a genius at spending money.

The reason why Pei Qian hesitated was mainly because he hesitated about which type of company he should spend his money on.

Companies that made money definitely couldn't continue to be invested in, they had to be sold immediately, there was nothing to say about that.

Those companies that didn't make money and were silent seemed safe, but they weren't necessarily safe. Because these companies were often careful and meticulous, and were silent only because they hadn't started marketing yet. What if they were a potential stock and continued to explode after chasing investment?

Moreover, these companies spent money too slowly, and Pei Qian felt uneasy in his heart when he invested money in them.

On the other hand, companies like Cold Noodles Girl, although they were noisy, spent money quickly.

There was a saying that "what is in the bag is safe," but on Pei Qian's side, it was "what is out of the bag is safe." He could only feel at ease when these companies spent the money, otherwise he would always feel like it was a time bomb, not knowing when it would explode.

Looking at it this way, investing in Cold Noodles Girl wasn't a bad choice.

If the popularity of Cold Noodles Girl was artificially created and could never make money, then this investment would be equivalent to throwing money down the drain.

If Cold Noodles Girl really became profitable, then he would just sell it off quickly at that time.

Pei Qian thought about it again and again, and finally made up his mind: "Those companies that haven't made a profit and haven't spent all their money, chase an investment of one or two million depending on the situation, don't invest too much."

"For Cold Noodles Girl, invest six million."

He Desheng didn't ask any further questions and nodded, "Okay, President Pei."

Pei Qian suddenly thought of something else and said, "By the way, there is a requirement for this six million for Cold Noodles Girl. It must be kept absolutely confidential, so that Meng Chang can't reveal under any circumstances that this money came from Tengda."

He Desheng was stunned for a moment, but still nodded: "Okay."

He didn't know how many rounds of games President Pei's thinking had gone through during this period of time, and which level it was specifically at, but since President Pei had decided to invest, then he must be well-planned and have a sure chance of winning.

Pei Qian symbolically flipped through the information in front of him again, and felt that this should be foolproof.

He continued to invest money in companies that didn't make money, investing less in companies with small risks, and investing more in companies with big risks, which was very reasonable.

The reason why he specifically emphasized that this 6 million had to be kept secret was mainly because he was worried that the situation of "Study Master Come Here" would happen again. If many investors heard that Yuandong Ventures had made a heavy move, directly smashing 6 million into Cold Noodles Girl, would they follow suit and directly hype up the company's valuation?

What if it really caught fire at that time?

Investing in other companies was spending one or two million, but only on Cold Noodles Girl did he suddenly smash out six million. This would definitely arouse suspicion, which would then lead to a series of uncontrollable consequences.

Therefore, Pei Qian specifically requested that the premise for Meng Chang to get this investment was that he had to keep the source of this money confidential.

Of course, Pei Qian didn't expect that this information could be completely covered up and airtight, he just hoped to be able to hide it as long as possible and have as little impact as possible.

Anyway, given Meng Chang's speed of spending money, he would definitely be able to spend the money before the news spread, and that would be fine.

...

After President Pei left, He Desheng began to call the founders of several companies one by one.

"Hello? President Zheng. This is the case, we, Tengda, are preparing to transfer all the shares of your company. The other company shareholders have the right of first refusal. You can discuss it and see if you want to introduce third-party capital..."

President Zheng's company was one of the two companies that had already become profitable.

President Zheng on the other end of the phone was stunned for a moment when he heard He Desheng say that he was going to transfer all the shares.

According to the law, company shareholders cannot withdraw their capital at will, which would constitute the crime of withdrawing investment, and must conduct the transfer of shares through normal channels.

But the problem was... why was Tengda selling its shares?

President Zheng felt very confused. It wasn't right. Didn't our company just make money? Didn't we just see the dawn? As a result, Tengda was so impatient and wanted to sell all the shares?

President Pei shouldn't be such a short-sighted person, right?

Besides, this couldn't even be considered short-sighted, this was just not using his brain. A normal person couldn't do such a stupid thing.

Was President Pei a stupid person? Of course not!

Therefore, President Zheng felt very confused.

After a moment of silence, President Zheng said, "President He, to be honest, I would be laughing in my dreams if I could work with the other shareholders to take all of Tengda's shares."

"But I don't want to do that, because you can't forget your roots."

"When our company was at its most difficult, Tengda lent a helping hand and provided us with life-saving funds. Now that the company's financial situation has improved, we have seen the dawn, and we can make a profit. Whether we go out to find other financing or slowly develop step by step, we can develop very well."

"Then why do you want to transfer your shares now? You can't earn much money by transferring them now, right? You must believe us, continuing to hold the shares will definitely earn more..."

He Desheng smiled: "President Zheng, it's not that I don't believe you, absolutely not. It's just that this is President Pei's rule, we will transfer our shares and withdraw from companies that have made money. As for why, I don't know, and you don't need to ask too much, I'm just an executor."

There was a long silence on the other end of the phone.

After a long time, President Zheng sighed, "I see, I understand."

"President Pei is sending charcoal in the snow! He lent a helping hand when we were at our most difficult, and retired after we got through the difficulties. This kind of broad-mindedness is really admirable!"

"Whether President Pei's purpose is to make friends widely or simply to help others, we will remember this kindness!"

"Don't worry, Tengda will always be our friend in the future, and we will definitely find a way to repay this kindness!"

Those who can be company bosses are not stupid people. After thinking about it for a while, they figured out the reason.

Logically speaking, investing in start-up companies is the riskiest investment behavior, because most companies will fail and go bankrupt, and only a very small number of companies can go to the end.

Those investors who are keen on investing in start-up companies are counting on one of the ten companies to grow and make up for the losses of the other nine.

Once a company with good prospects appears, it must also hold the shares as much as possible and sell them at the highest point at the most appropriate time to ensure that its interests are maximized.

Now President Zheng's company has just improved, and it doesn't look like it's at the highest point.

Tengda's decision to transfer its shares now is simply no different from doing good deeds!

Sending charcoal in the snow in times of difficulty, and turning around and leaving after seeing the dawn, what a noble spirit this is!

Of course, Yuandong Ventures also made money in this investment, but it didn't make that much. But in President Zheng's view, this was a kind of sacrifice, a kind of dedication!

He Desheng was also a little embarrassed by the praise, and quickly explained: "Actually, you don't need to take it too seriously, this is President Pei's rule, it's the same for other companies..."

President Zheng said, "It is precisely because of this that it is even more touching! President Pei is helping us not out of personal relationships, but out of public justice and because of his beliefs."

"President He, you don't need to say anything, in short, we will definitely remember this kindness well, and if there is anything we need to cooperate with in the future, just say it!"

After finishing the calls to the two profitable companies, both bosses were equally grateful.

He Desheng then called those companies that had spent a lot of money but still had not seen any profit trends.

"Hello? President Liu. Hello, hello, this is the case, we, Yuandong Ventures, plan to make another follow-up investment of one million yuan. I'm giving you a heads up."

President Liu on the other end of the phone was also stunned for a moment, somewhat incredulous: "Ah? Another follow-up investment of one million?"

He Desheng nodded, "Yes, is there any problem?"

President Liu quickly said, "No problem, of course there is no problem! I just feel a little surprised, our current operating situation is not very good, profitability is a long way off, and we have spent money but have not seen any results. I am still struggling with how to tell you about this..."

"I didn't expect you to trust us so much! Thank you, thank you so much!"