Chapter 19 Tuesday, April 19th

Otto Technologies.

In the conference room, Chang You was excitedly telling the core employees of Otto Technologies about the fruitful results achieved after the release of the Otto E1 phone.

Pei Qian was also present, but his expression wasn't particularly good.

Because he felt like he was being flogged...

Ever since the Otto phone's launch event became a hit, the brand had become quite peculiar.

The word "peculiar" here is a neutral term.

The phone's shortcomings were obvious.

It was too heavy, and it basically didn't have any independent technology. It was all supply chain technology and OEM manufacturing. In terms of various parameters, it could only be said to be relatively balanced and "water bucket" (mediocre), without any black technology that would make people's eyes light up.

Including the phone's system, which was closer to the native Android ecosystem, was clean and refreshing for some people, but too simple and inconvenient for others.

However, the phone's highlights were also prominent, enough to make people remember it after seeing it once.

Its brand recognition was very high. The cool logo on the back had appeared in "A Beautiful Tomorrow," and as long as you took it out, many people would recognize that this was the phone that sold for more than 8,000.

At the same time, Chang You's performance at the launch event added a lot to the phone, and the various benefits and added value contained in the phone seemed to make it a unique existence in this segment.

For many wealthy people who live in Jingzhou, or who are heavily dependent on other industries of Tengda, this phone is currently a choice that they may not be able to afford, but it is definitely irreplaceable.

So far, Otto phone sales have reached 160,000. It has ended the previous shortage and completed spot supply. Sales are still growing slowly, but there will no longer be the kind of sales explosion that occurred before.

In the domestic market, this result is undoubtedly still in the "others" category. The sales of new phones from Hongcheng Technology, Chang You's previous company, were about the same number.

The domestic market share is probably less than 0.5%.

But the magical thing is that Hongcheng Technology quickly went bankrupt after selling so few phones, but Otto Technologies is living very well after selling these phones.

The profit margin is not high, but the higher the price of the phone itself, the more money it earns.

If you sell a thousand-yuan phone and still maintain a 5% profit, you only earn thirty or forty yuan per phone. Selling 100,000 phones would only earn three or four million, which is not enough for the supply chain.

But if you sell an 8,000-yuan phone and still have a 5% profit, you earn 400 yuan per phone. Selling 100,000 phones would earn 40 million.

Therefore, even if Otto Technologies returned all the profits from other industries and only retained 5% of its own profits, it still earned a lot!

This created a virtuous cycle.

Pei Qian never expected that this high pricing would backfire on him.

Of course, looking at it calmly, these sales were not completely unacceptable to Pei Qian.

After all, the mobile phone market is now a red sea. The market share of those big-name manufacturers will only get higher and higher. The manufacturers ranked third or fourth will not have a good life, let alone Otto Technologies, a manufacturer ranked outside the top ten.

It was already a miracle to be able to sell these hundreds of thousands of units.

And the most magical thing is that although it is an "others" phone, Otto E1 is a celebrity phone, with a high reputation on the internet, although most people won't pay to buy it.

Chang You spoke proudly.

After all, as a new brand, Otto Technologies has taken the first successful step, and because the demand is not large, the supply problem has been solved. In the future, more people will definitely buy it, and it will be able to make profits in the long term.

Pei Qian listened a little depressed, and coughed lightly twice: "Could it be that there are no problems with Otto phones now?"

Chang You immediately smiled and said, "Don't worry, President Pei, I'll talk about it right away!"

Chang You was prepared for this.

He knew very well that President Pei was someone who didn't like to hear about achievements, but only liked to find problems. So, when preparing for this meeting, he had already arranged it. After introducing the achievements, he would analyze the problems and determine the future development direction.

Pei Qian originally thought that his question could pour cold water on Chang You, but Chang You was already prepared.

This made Pei Qian a little speechless, feeling that his employees seemed to be getting more and more resistant and harder to subdue...

After introducing the achievements, Chang You began to talk about the shortcomings of the phone.

"One of the biggest problems with our phones right now is stocking up."

"Stocking up is a difficult problem for small manufacturers to solve. The bottom line is money. To stock up a lot, you have to give the supply chain enough money and at the same time, have a lot of goods in the warehouse."

"Stocking up is a very dangerous thing. If a phone sells for 2,000 yuan and earns 100 yuan, it means that stocking up one phone requires selling 20 phones to earn it back. This is a very terrible number."

"However, not having stock will also bring a problem, that is, consumers' impulse to consume cannot be satisfied in the first time. After they calm down because there is no stock, they may go to buy phones from other brands."

"This is a very thorny issue for a company of our size."

"In addition, the details of our phones are far from being polished enough, and as a high-end phone, these details are essential..."

"...In short, the goal of our next stage should be to be steady and consolidate our gains, use the established reputation and popularity to better integrate the supply chain, strive to launch an improved version of the E1 phone upgrade in the second half of this year, and strive to ensure spot supply at the beginning of the launch to take it to the next level!"

Pei Qian was silent.

He seemed to have discovered a paradox.

In many cases, if he gave guidance, things would undergo some inexplicable changes and allow the project to eventually become profitable.

But if he didn't give guidance and let it go, the project would still be profitable.

Take this time as an example. Chang You set a steady and consolidated route for Otto phones, so should Pei Qian manage it or not?

After Chang You finished speaking, he subconsciously observed President Pei's reaction.

However, President Pei frowned slightly at this time and fell into deep thought.

Chang You couldn't help but feel a little nervous.

What is President Pei thinking?

Does he think my plan has a problem and is considering a better plan?

That's not right. President Pei should be far-sighted and already have a better plan, so he wouldn't start thinking about it now.

Or, did President Pei suddenly think of something again and decide to overturn his already-thought-out plan and take it to the next level?

Is President Pei thinking about something two levels higher than me now?

What could it be?

Forget it, I can't think about it. This is not a level I can reach. I should just wait patiently for President Pei to figure it out.

Chang You waited patiently.

Everyone else waited patiently.

Pei Qian struggled for two minutes, and found the room was silent. He looked up and glanced around, only to find that everyone was looking at him with expectant eyes.

Pei Qian realized why the scene was so quiet, everyone was waiting for him to speak...

This was awkward. He had to say something.

He couldn't let everyone wait for a long time, and then he said, "I have no opinion," right?

That would probably trigger deeper brain supplementation from everyone.

President Pei considered it for so long, why did he say "no opinion"? Is there a better plan but he didn't say it? What kind of plan is it? What kind of consideration is it not to say it?

Pei Qian thought about it, everyone's brain supplementation seemed to be more terrible.

He should point them in the wrong direction, even if the final result is still earning, but earning less is also okay!

Thinking of this, Pei Qian said, "Don't make new phones anymore. Just sell the existing stock casually, and don't continue marketing it."

Chang You nodded: "Okay, President Pei. What's next?"

Pei Qian: "..."

What do you mean, you're not surprised at all now?

At least show a surprised expression to let me confirm that my plan is very unreliable!

However, looking at the others in the conference room, they all had serious expressions, and they were seriously waiting for Pei Qian's follow-up.

Pei Qian silently sighed in his heart and had to continue.

"The next goal should be lengthened, lengthened to 10 months to a year."

"Set up a software laboratory to make some useful Apps, improve the phone system, and optimize the image algorithm or something."

"We promised our customers before that we would launch two versions of the phone system, supporting one-click switching. Now there is only a simplified version, not a feature-rich version."

"What has been promised must be completed."

Chang You reminded in a low voice: "President Pei, the feature-rich version was originally planned to be developed in sync with the new phone, as we discussed before."

Pei Qian was stunned.

Did we talk about it?

Oh, it seems we did.

But Pei Qian still looked serious: "Research and development resources are limited, so we must concentrate our efforts on major events. The same is true for research and development. The results of research and development will naturally be very different depending on the investment."

"Don't think that you can just develop a feature-rich version of OttoOS to fool consumers. You must do your best. Understand?"

Chang You was a little ashamed and hurriedly nodded: "Yes, President Pei."

Pei Qian was considering that after entering this cycle, there could be another project that could be delayed until the next cycle for settlement.

From the current point of view, Otto Technologies seems to be a good choice.

For Pei Qian, the delayed project must have three characteristics at the same time: first, the current harm is huge; second, the project itself must be able to invest a lot of resources, which can play a role in spending money in a blitz; third, the project can be completed or produce products in a timely manner in the next cycle.

Otto phones meet all of them.

Pei Qian emphasized that the one to be established must be a software laboratory, not a hardware laboratory.

Although hardware laboratories seem to burn more money, it is also easy to burn for a long time without producing results.

Because hardware is not easy to fool. What is made is either good or not. There is no ambiguous option.

What if there is no usable thing produced before settlement?

Wouldn't that be over?

Software laboratories can also burn a lot of money, and it is easier to produce results. The possibility of being stuck in settlement is not high.

Even if it is just optimizing a version of the system, launching a good App, or optimizing the phone's image system algorithm, these are all considered results. Just find a way to find some profit points, and you should be able to fool the system.

Chang You seriously wrote down President Pei's requirements without asking any questions.

From market positioning to brand marketing, the Otto E1 phone was all done by President Pei, and Chang You was completely convinced.

Now Chang You's principle is to fully complete President Pei's requirements when President Pei has requirements, and then decide his own direction when President Pei has no requirements.

Chang You did feel that President Pei's goal was a bit too small. Is it just optimizing the phone system, making a few Apps, and then researching the image algorithm in 10 months to a year?

Using a sledgehammer to crack a nut.

But since President Pei asked for it, he didn't dare to take it lightly. After all, President Pei's requirement has always been to be perfect.

Looking at everyone seriously recording, Pei Qian suddenly felt that life was a bit lonely.

I don't know how everyone will understand what he said.

Alas, being misinterpreted is the fate of the expresser!