Entertainment: My Girlfriend is Actually an Idol Singer topped the charts in popularity.
Concurrently, two other hot searches broke into the top ten.
#The idol Zhang Qingyun, starring in "Ask the Sword, Seek Immortality," is set to premiere on Mango TV, with fan reservations reaching five million!#
#The first TV series adapted from a novel by Jiangnan, "Legend of the Sword and Fairy One," will be available on Penguin Video.#
These two dramas had already clashed during casting.
The lead actor, Zhang Qingyun, had originally intended to audition for the lead role in "Legend of the Sword and Fairy," but was rejected by the production team. His fans were very upset at the time. However, to everyone's surprise, Zhang Qingyun, a top star in the entertainment industry, did not act in his usual overbearing manner; he chose to swallow his pride.
Not long after, he accepted this role in "Ask the Sword, Seek Immortality" from Lightyear Entertainment.
As one of the four major entertainment companies in the capital, Lightyear Entertainment primarily focused on film and television business and naturally possessed considerable resources in this area.
Therefore, the cast of "Ask the Sword, Seek Immortality" was exceptionally star-studded.
The male lead was the top star Zhang Qingyun, and the female lead was the highest-paid actress, Zheng Shuang.
The official announcement declared it a Xianxia drama filmed with a massive investment of 1.8 billion.
Such a scale of investment was considered a significant production for a television series.
Consequently, fans everywhere boasted about how amazing this drama was.
However, regarding "Ask the Sword, Seek Immortality,"
fans of the original novel were not satisfied.
"Based on the trailers released so far, the plot has been changed beyond recognition. As a fan of the original, I won't be joining the crowd."
"The moment they changed the protagonist's brother into a woman and then made her fall in love with the protagonist, I knew this drama was unworthy of watching."
"If you original novel fans are so great, why don't you film it yourselves?"
"Heh, original novel fans are truly amazing. You don't watch it, but you still come here to post a few words to get attention."
"Exactly, if you don't like it, don't watch it. Why do you have to say a few words? Without you original novel fans, this drama would still explode!"
"Sisters, ignore these original novel fans. Let's boost the popularity of the Ask the Sword super topic!"
"I'm already sharing the official Weibo. Everyone, work harder to repost; don't spare your WeChat Moments or family groups!"
"Qingyun Gege's drama is a guaranteed traffic draw; it will be a huge hit even without the original novel fans!"
"Also, pay attention to Doubao Film Reviews; as soon as it starts, go and give it a five-star rating!"
The production team loved this kind of pre-broadcast controversy, as it could motivate the fans of traffic stars. To make their idol's data look good, they would proactively promote and recommend the show.
Everything was for their idol.
They were willing to fight for him.
...
Compared to "Ask the Sword, Seek Immortality,"
the "Legend of the Sword and Fairy" production team was much more laid-back.
Of course, the two female leads, the Qin sisters, had quite a few fans.
Furthermore, the lead actor Shen Qingfeng, being a disciple of Ting Yu in the Chinese music scene, also had many fans supporting him.
However, this popularity could not compare to the full traffic lineup of "Ask the Sword."
Despite this, people noticed that "Legend of the Sword and Fairy" still garnered very high attention.
This was because a group of people had been quietly paying attention, discussing in another topic, and not participating in the debates between the two dramas.
These people were Ting Yu's fans.
"The插曲 (interlude) 'Always So Quiet' is already out. How many more songs do you think there will be?"
"There will definitely be a theme song and an ending song. Besides these, ten more插曲 (interludes) wouldn't be too much, right!"
"Haha, you dare to dream. You really think of Ting Yu, the old thief, as a sow on a production team?"
"Regardless, let's have a few more songs to make this twelve-consecutive-championship even more glorious!"
"By the way, should we really not help Jiangnan? The 'Legend of the Sword and Fairy' crew is currently at a disadvantage."
"Ting Yu said that this drama by the old thief Jiangnan is very powerful and told us not to meddle..."
"Alright, we'll just wait and watch 'Legend of the Sword and Fairy' prove them wrong."
Similar to the previous "Pegasus,"
Su Yu had asked Xinghui's fan operations team to notify Ting Yu's fans in advance not to deliberately get involved to support Jiangnan.
Although the situation would have been one-sided with these fans' involvement, he had learned from the first time with "Fearless." Allowing Ting Yu's fans to interfere would not be as good as them standing alone. This way, Jiangnan's reputation in the film and television industry would rise faster based on quality.
The logic was simple: gaining respect through one's own ability and being promoted by a senior were far more convincing than the latter.
Otherwise, whenever people mentioned Jiangnan's dramas, they would always say it was thanks to Ting Yu.
He was confident that the drama would be a massive hit based on its quality, so there was no need to compete with others at the forefront.
Moreover, after this drama aired,
if everything went as expected, the rules of the film and television industry would be significantly impacted, and traffic would no longer be the most crucial factor.
Jiangnan should gain extremely high prestige in the film and television industry.
Just as Ting Yu had done in the Chinese music scene, destroying this unhealthy and distorted traffic market!
...
Eight o'clock in the evening.
"Ask the Sword, Seek Immortality" premiered on Mango TV as scheduled.
In the Lightyear Entertainment conference room.
Chairman Li Hongyi was having a meeting with the creative team.
On the projector, the theme song of "Ask the Sword" was playing.
This song, "White Robe Like Snow," was by the music god Fang Lingyu.
Of course, all the songs and interludes for the entire TV series were produced by Fang Lingyu.
This time, Lightyear Entertainment had spared no expense.
"Mr. Li, this is the analysis report based on online popularity." The operations director handed a folder to Li Hongyi, who was seated at the head of the table.
"This high?" Li Hongyi's eyebrows shot up as he looked at the report.
This was a premiere analysis report compiled by the technical department based on past experience.
The report was divided into two parts; the predicted viewership rating for satellite TV was 4.5%.
This viewership rating was comparable to that of a super hit drama, with only two such dramas having achieved it over the years.
"Actually, we should also thank the 'Legend of the Sword and Fairy' crew. Without them acting as a foil, we wouldn't have achieved such high popularity," the operations director said with a smile.
The controversy between these two dramas online had been ongoing for a long time, and it had thoroughly ignited the fighting spirit of the traffic fans. From the market's reaction, the fans were full of enthusiasm, so this prediction was a bit conservative.
"Haha, this time Director Song deserves credit. It was his suggestion to use our connections to snatch 'Legend of the Sword and Fairy's' time slot on Mango TV." Li Hongyi was very pleased.
The fact that the "Legend of the Sword and Fairy" time slot was snatched and it was relegated to being an online drama,
which also caused significant controversy, was entirely a foil's role.
"How can Mr. Li say 'snatch'? With Mango TV's and our relationship, this time slot was rightfully ours," Song Rentou said with a smile, cupping his hands.
He was already contemplating his acceptance speech. This drama would finish airing at the end of January, so nominations for awards would be left for next year's Golden Eagle Festival.
However, he was not in a hurry, as there was still plenty of time. If this drama became a huge hit, Lightyear Entertainment would definitely ask him to direct their next project, and Song Rentou would then truly soar.
"Haha, Director Song is as eloquent as ever. Then let's just wait for the first day's data to come out!" Li Hongyi said cheerfully.
The office was filled with laughter.
...