Chapter 397: Chapter 240 Debut on a New Platform
Hanging up the phone, Zhang Yang swiftly packed up the fishing rod and other equipment, quickly gathering them together and directly loaded them onto the car.
"Boss, you’re leaving?" Meng Fan saw Zhang Yang quickly pack up his gear after receiving a call and asked curiously.
Zhang Yang nodded: "You two continue practicing according to the training plan here, I’ll head back to the company to handle some other matters!"
"Oh!"
...
After arranging for the two trainees, Zhang Yang got into the van and drove straight to the company’s location.
Upon arriving at the company, Zhang Yang greeted a few employees from the operations department, plus everyone from the live streaming team, and called them into the meeting room.
A few minutes later, the notified company employees gradually arrived at the meeting room.
Since the company’s founding, Zhang Yang had always been like a nonchalant player, mysterious and never faithfully clocking in and out at the company.
Besides the regular Monday morning meetings which Zhang Yang attended on time, he rarely appeared at the company. A departmental meeting like today, initiated and organized by Zhang Yang, was even rarer; it was the first of its kind.
"President Zhang, what’s the reason for calling everyone to a meeting?" Old Zhao was puzzled, not knowing what Zhang Yang was planning.
Zhang Yang looked around to ensure everyone was present before slowly speaking: "I’ve called everyone for a meeting; there are two matters, I’ll be straightforward without any preamble!
The first matter, I just received a call from a Kwai senior executive inviting our live streaming team to join them and granting us the first broadcasting permissions!
The operations department needs to set up a new account and quickly begin the process of gaining followers!
The second matter, the live streaming team needs to cooperate with simultaneous broadcasting. Under normal circumstances, we’ll do live streaming on both Inke and Kwai, and related equipment should be added promptly!
These are the two main issues for now, if anyone has questions, feel free to raise your hand and speak!"
As soon as he finished speaking, Wang Yan, who was sitting close to Zhang Yang, raised his hand and curiously asked: "Our company’s account and follower data on Inke are already quite stable, why switch platforms?
Going to live stream on Kwai? That platform is filled with chaos, with fights and hype, who would watch fishing there?"
Zhang Yang glanced at Wang Yan: "In principle, the team just needs to follow the arrangement, and there’s no obligation to explain, but since you’re curious, I’ll say a few more words.
Although Inke was the first mobile live streaming platform, its overall operational model isn’t healthy, with significant flaws, and traffic has hit a bottleneck. It’s safe to say that its current potential has been mostly exhausted!
On the Kwai side, the platform’s operational model is fundamentally different from Inke’s, and in the foreseeable future, interest groups will have much more room for growth!
Additionally, high-level managers at Inke have suppressed our traffic more than once, whereas at Kwai, we have friends among the higher-ups, making it easier to resolve difficult issues!
Lastly, the professional content in our various fishing videos doesn’t have a chance to showcase on Inke, but on Kwai, we can upload them and indirectly gain followers, speeding up account incubation!
Based on these considerations, the focus of the team’s live streaming business will shift towards Kwai. The operations department and the live streaming team should collaborate to quickly complete the account launch and live streaming process!
Does everyone understand?"
"The highlights collection you asked me to compile last time is for the new account launch, right?" Lin Nianwei raised her hand, her eyes sparkling as she asked the second question.
As the saying goes, "It’s the soldiers who suffer if the generals are incompetent." Zhang Yang had Little Wei arrange for her people to sort through materials and content in advance, preparing for high-intensity work pressure beforehand.
With a buffer, the staff below wouldn’t have to work overtime with high intensity.
Zhang Yang nodded: "Yes! Previously, the timing wasn’t mature; I thought it might be next spring before we could activate the related features, but unexpectedly, it came sooner!
Later, have the operations team and post-production research the new platform’s content upload rules, process the previous materials according to the new platform’s requirements, and get ready for the cold start!"
"Rest assured, we will definitely accomplish the task!"
"Does anyone have any other questions? If not, head back and get into work mode!"
The big boss outlined specific requirements and execution steps directly, so everyone had no further questions. Seeing this, they all got up and returned to their offices to start new tasks.
Soon, only Zhang Yang and Zhao Bingguang were left in the office.
After everyone left, Zhang Yang got up, closed the office door, and smiled as he approached Old Zhao.
"Is there something else?" Old Zhao understood Zhang Yang’s personality well enough, knowing from his actions and expression that there was more to come.
Zhang Yang said: "Yes! I’ve finished arranging tasks for the others, now there’s something else that requires you, Old Zhao, to take charge of!"
"What is it?"
"Register a separate MCN agency company!
I’ve reached a preliminary agreement with Liu Xingyun to establish an MCN company together, leveraging our mature operation and filming experience to work with the platform,
sign potential fishing streamers through a three-way agreement, and build a matrix account for the outdoor fishing track!"
Zhang Yang spilled all his ideas like beans tumbling out of a bamboo tube.
"Matrix accounts? What’s that?" Old Zhao roughly understood what Zhang Yang wanted to do but still found the new term a bit perplexing.